For Bodega, I designed a cohesive campaign that includes posters, Instagram posts, stories, and animations, all evoking the excitement of a lottery or jackpot experience when scoring new clothing. This campaign captures Bodega's essence of curating the finest selection of footwear, apparel, and accessories, making each piece feel like a winning find. The visuals are crafted to engage and entice customers, reflecting the thrill of discovering unique styles from over 100 brands.